AI Vidia ad studio, for TikTok
AI TikTok ads for e-commerce brands, written for the feed, checked by a person.
AI Vidia is a performance creative studio that makes TikTok ads for DTC and e-commerce brands. We write, produce and deliver finished 9:16 ads with sound: creator-style hooks, product scenes and text-led or animated cuts, with the product and its promise in the opening seconds.
In short
The Performance Retainer delivers 40 videos a month, roughly 8 to 13 concepts.
You sign off a product fact sheet first, and synthetic presenters never pose as customers. Each file's usage note lists what in it is AI-generated, and we agree the AI label per platform and market before delivery.
Proof on this page
By application. If your brand fits, one concept within 48 hours. If not, we say so.
The work
TikTok-style videos we have made.
Client videos first, then one studio demo built for TikTok. We do not state where client videos ran; Andy Okay's organic set is labelled as organic UGC.
12 shown
Hook lab
Six ways to open an ad by second three.
TikTok asks advertisers to "Introduce your content proposition in the first 3 seconds" and to "Prioritize your hook in the first 6 seconds". Here are six ways we open an ad: five on one TOVRA product, one from a client.
01Studio demo · fictional brand
Problem out loud
A presenter says the problem in the first line. Ours is synthetic, labelled, and never poses as a customer.
02Studio demo · fictional brand
Unboxing first frame
The product is already in hand in frame one.
03Studio demo · fictional brand
POV hands only
The viewer's own point of view: hands and product, no face.
04Studio demo · fictional brand
Text-led question
A question on screen before the product appears; the product lands in the next beat.
05Studio demo · fictional brand
Sound-led product moment
A product sound opens the ad: here, the click of the case.
06Client · Andy Okay · organic UGC, platform not stated
Room reveal
The product in its real setting, shown in the opening seconds.
TikTok also suggests "featuring people such as creators, employees, or customers" and "a DIY or not overly polished style". Our synthetic presenters are labelled and never pose as customers.
Sources: TikTok: creative best practices (June 2025). Reviewed 10 October 2026.
Ad anatomy
Anatomy of a TikTok ad: hook, body, close.
TikTok's Creative Codes describe an ad as "hook, body, close". Here is our TikTok ad creative taken apart: the full TOVRA ad, beat by beat, with what came from the product photo, what was generated and what we typed.
Studio demo · fictional brand
0 to 3 s
Hook
The promise on screen and in the audio before second 3: a question about a case that pops open.
- Scene generated
- Voice synthetic
- Captions typed by us
3 to 7 s
Proposition
The hook pays off: the case clicks shut on screen, with the product named.
- Scene generated from the product reference
- Click generated with the scene
- Voice synthetic
- Captions typed by us
7 to 19 s
Body proof
One proof beat every four seconds, each built on the demo's fact sheet.
- Scenes generated
- Sound generated with the scenes
- Music bed
- Captions typed by us
19 to 24 s
Close
The product end frame and a typed call to action, with no fake buttons.
- Pack shot generated from the product reference
- End card typed by us
- Voice synthetic
- Music bed
T1 · 3-6-close
- 0 to 3 s: the promise, on screen and in the audio.
- 3 to 6 s: the hook pays off, with the product in use.
- Body: one proof beat every 3 to 5 seconds, each a fact from your signed sheet.
- Close: the product end frame and a typed call to action, no fake buttons.
TikTok's ad policy allows ads of 5 to 60 seconds, and its creative best practices recommend text overlays at 5 to 10 words per second; we stay inside both.
Sources: TikTok Creative Codes; TikTok: creative best practices (June 2025); TikTok ads policy: ad format and functionality (April 2026). Reviewed 10 October 2026.
AI labels
Who sets TikTok's AI label on our files?
For a standard in-feed ad, the person launching it sets "This ad contains AI-generated content" by hand in Ads Manager.
| Ad type | When a label applies | Who sets it |
|---|---|---|
| Standard in-feed ad (not Spark) | Image, video or audio that is "completely AI-generated or significantly modified by AI" | Whoever launches, with the toggle. After submitting it cannot be unselected unless the media changes, and duplicating a campaign resets it. |
| Spark Ad | Follows TikTok's Community Guidelines label on the organic post | Whoever posts the organic video |
| TikTok Shop video | "Disclose content that is fully or significantly AI-generated": on-screen text, watermark, description or the toggle | The seller or creator posting. Platform labels cannot be removed. |
TikTok's ad policy allows AI-generated content that is labelled or disclosed, and rejects or restricts AI content that is not. Changes to lighting, colour, background or noise alone are not significant edits.
Our part: each file's usage note lists what in it is AI-generated, and we agree the AI label per platform and market before delivery.
Other rules may also apply in your market, for example EU AI Act Article 50 labelling since 2 August 2026.
AI labels on ads in 2026: Meta, Google, TikTok and the EU
Not legal advice. Reviewed 10 October 2026.
Sources: TikTok: add disclaimers to ads (September 2025); TikTok ads policy: misleading and false content (April 2026); TikTok Shop Academy (US): AI-generated content rules. Reviewed 10 October 2026.
TikTok Symphony
TikTok Symphony or a studio?
Symphony Creative Studio is TikTok's own AI video tool for logged-in TikTok for Business users: avatars, product videos and dubbing, made inside TikTok's ad tools.
TikTok's newest Smart+ update brings your own assets, Symphony's AI creatives and creator content "into one approval workflow". Someone still has to write the concepts and approve what goes live.
Who does what, honestly
| Question | TikTok Symphony | Real creators | AI Vidia |
|---|---|---|---|
| Who writes the concept | Your team, with Symphony's script help | The creator, from your brief | We do; you approve every script |
| Who checks product truth | Your team | You, after the creator films | Marianne and Kenneth, against your fact sheet |
| What you pay for | Nothing beyond ad spend | A fee per video, plus product seeding | A published plan |
| Where it is weakest | Your team's hours go into prompting and review | Slower to brief and reshoot at volume | Costs more per video than doing it yourself, and needs your fact sheet first |
T5 · Creator or AI
Use a real creator when
- The ad depends on a real person's own experience
- Your audience knows the face
- It is a testimonial
Use studio-made scenes when
- You need many product angles or settings tested
- You want to test messengers without casting
- The product is hard to ship to creators
Or both: send us creator footage and we cut it into the weekly batches. Our synthetic presenters never pose as customers, and TikTok's ad policy bars using a private person's likeness without permission.
Sources: TikTok: about Symphony Creative Studio; TikTok Newsroom: updates for advertisers (5 October 2026); TikTok ads policy: misleading and false content (April 2026). Reviewed 10 October 2026.
Volume
How many TikTok ads you need.
TikTok suggests "between 3-5 different creatives per ad group and 3-5 diversified ad groups per campaign", and adding new creatives to an existing ad group rather than starting a new one.
| Plan | Videos | How they split | On TikTok |
|---|---|---|---|
| Pilot Sprint | 18, in 14 days | 18 videos at 3 to 5 per concept | One ad group per concept, 3 to 5 creatives in each |
| Performance Retainer | 40 a month | Roughly 8 to 13 concepts | Weekly batches refresh the ad groups you already run |
| Brand System | 90 a month | 90 videos at 3 to 5 per concept | Weekly batches across more ad groups and products |
Illustration from TikTok's guidance and our plan sizes. The real plan is agreed with you.
01
02
03
04
05
Full ad
For TikTok Shop video, TikTok recommends "3-5 ad creatives minimally per ad group" and a new creative "ideally once a week".
Sources: TikTok: creative best practices (June 2025); TikTok: tips for Video Shopping Ads (March 2026). Reviewed 10 October 2026.
TikTok Shop
TikTok Shop videos and product truth.
TikTok Shop has its own rules for AI in product videos. They line up with the checks we already run against your fact sheet.
TikTok Shop US rules (Shop Academy); other markets may differ.
| TikTok Shop rule | Our matching check |
|---|---|
| No AI that changes the product's "size, color, shape, features, or performance" | Every frame checked against your photos and fact sheet |
| No fake 3D or rotation of flat products | Flat products stay flat; a turn is filmed or left out |
| No before-and-after that compresses time or implies instant results | No result shots without your evidence |
| No AI "doctors" or experts endorsing a health product | Synthetic presenters never pose as experts or customers |
| No imitation of a real person's identity, likeness or voice | A real likeness only with written consent |
| Allowed when accurate: style effects, editing, translation, dubbing, subtitles and demonstrations that reflect real size and function | Allowed edits still go through the same fact-sheet check |
Shown as guidance on TikTok's published rules. Disclosure on Shop videos sits with the seller or creator posting.
The lid clicks shut
Stone, forest, sand
Sources: TikTok Shop Academy (US): AI-generated content restrictions and requirements. Reviewed 10 October 2026.
The rule we work to
What AI makes for TikTok, what stays real.
AI makes
- Scenes, settings and camera moves
- Synthetic presenters, labelled
- Sound beds and voices made with AI
- Several openings for one ad
Stays exact
- The product's size, colour and shape
- Label text and logo
- Claims from your signed fact sheet
- Prices and offers, as approved
Never
- A presenter posing as a customer
- A real person's face or voice without consent
- Fake buttons such as "Swipe up"
- Before-and-after results
Product
In use
Buying situations
UGC-style TikTok ads without casting, and two more reasons brands call us.
- 01
Your feed needs new hooks every week
Openings wear out first. We write several per concept, so each ad group always has a fresh one to test.
ExampleFive TOVRA openings on one product, in the hook lab above.
- 02
One script, three messengers
One script, several presenters, so you learn which messenger carries the message before you book a creator.
ExampleAndy Okay's manifest script, told by three characters.
- 03
Your Meta winners need a TikTok-native recut
A winning concept gets a sound-led opening, captions at TikTok's reading pace and an end frame without fake buttons.
ExampleA Reels concept rebuilt with a sound-led first second.
Human in the loop
Who checks every ad before it ships.
Seven gates, two named people and you. The TikTok checks come first, because a generic review misses them.
TikTok checks, on every file
- Audio present and clean: TikTok says "The ad must contain audio", with no unclear or muffled sound.
- Captions checked for spelling and grammar.
- No fake interface, such as a drawn "Swipe up" button.
- Static images take no more than half of the video.
- Length between 5 and 60 seconds.
- Product and text clear of TikTok's interface, checked against its safe-zone template.
- The AI label agreed before delivery.
Sources: TikTok ads policy: ad format and functionality (April 2026). Reviewed 10 October 2026.
Kept
The take that passed
One lid and two round buds, as in the reference photo. The rejected takes beside it changed both.
Studio demo · fictional brand
01Brief readKenneth
Kenneth reads your brief and replies the same working day.
02Inputs signedYou
You send the product photos you already have. Before anything is generated, you sign off a written product fact sheet and approve the look, and you approve every script before production.
03GenerationMarianne Larsen, AI Producer
Marianne generates from your reference photos, with the model picked per brief.
04Frame checkMarianne
Marianne runs the frame checks before delivery: shape, label text, colour, hands and faces against your photos. A take where the product drifts is rejected.
Rejected takes, kept on file 
Rejected: once the lid opened it turned into a second tray with two extra slots, and the round buds changed shape. The case has one lid and two round buds.
Rejected: a fitted insert and a printed TOVRA tab appeared inside the box lid. The reference box has neither, so every frame from 1.9 s was cut.
HAVREL, fictional brand: a drop icon appeared on the label. The real label has none.
05Creative director sign-offKenneth Dosanjh, Co-founder / Creative Director
Kenneth signs off every concept against your brand guide and the real product, using the platform checks above.
06Your reviewYou
The first review batch reaches you on day 3. Every video gets one revision round.
07HandoffKenneth, Marianne and your team
Every file ships labelled concept or variant, with a handoff note: purpose, claim source, placement, test owner and a usage note. Each file's usage note lists what in it is AI-generated, and we agree the AI label per platform and market before delivery.
In your ad account by day 7, launched by your team or ours, agreed per client.
Tools and models
Tools and models we work with.
This is how we produce today, by job, and what a person decides at each step.
| Job | Tool | What a person decides |
|---|---|---|
| Stills and first frames | GPT Image 2.5 Flare, via KIE.ai | Marianne picks the frames that match your product photos. |
| Image to video | Kling 3.0 (first and last frame) and Veo 3 | Marianne rejects any take where the product drifts. |
| Voice and music | ElevenLabs, via KIE.ai | Kenneth approves the voice and the music before the edit. |
| Finishing: captions, cuts and encoding | In-house | Kenneth approves every final file. English and Danish are reviewed in-house. |
The table describes how we produce today, not how any one client ad was made.
The stack we shoot on
Model-agnostic. We pick the right tool for each brief, not the other way around.
Proof
Named clients, named results.
Every result on this page belongs to a named client. Demo brands are fictional and labelled.
“AI Vidia helped us test new markets and literally increase our customer base by 93% compared to YoY. Building AI creatives for different personas at scale, across channels.”
Ivan AsenSorvan Design 
“AI Vidia helped us manage our growth by finding the right creators and building an AI creative production plan that increased our conversion rates by 32%. The amount of ads we launched on a weekly basis was close to crazy, but it works.”
Atamjit SinghIndianBites · Restaurant and takeaway 
“AI Vidia helped my team create a scalable creative production plan that grew our leads significantly over 3 months. We lowered our CPL by 19%.”
Sharandeep SinghSingh Law · Law firm
A worked demo on a fictional product: how we check a product, every reject shown
Honest limits
When we are the wrong choice.
We will say so before we take the brief.
A real creator's own experience on camera
Real creators. We can cut their footage into the batches. AI UGC ads
LIVE shopping streams
Not something we offer. TikTok Shop rules on this page
A tool your team operates itself
TikTok Symphony, built into TikTok's ad tools. Symphony or a studio
Ads before you run paid social at all
Start once paid social is running; the plans explain the fit. Plans and prices
Someone to run your TikTok account only
A media buyer. We make the creative. Who does what
Who makes it
Two named people own your TikTok ads from brief to delivery.
A real week
From brief to fresh openings in seven days.
Day 0
Brief, fact sheet and scripts
You send the product photos you have, sign off the fact sheet and approve the scripts.
Day 3
First openings to review
The first openings and cuts arrive for review. One revision round on every video.
Day 7
In your ad account
Finished 9:16 files with sound and captions. Your team launches, or we do, agreed per client.
Weekly
Fresh openings
On a monthly plan, a new batch lands every week, each file labelled concept or variant.
Plans
TikTok ads count toward any plan.
No platform surcharge. These ads count toward the same video volume as every other format we make.
Pilot Sprint
18videos
one batch, delivered in 14 days
€4,900 one-time
Performance Retainer
40videos a month
weekly batches, up to 30 seconds each
€8,500 per month
Brand System
90videos a month
weekly batches, up to 60 seconds each
€18,000 per month
FAQ
TikTok ads, answered.
- 01
What does AI Vidia make for TikTok?
Finished 9:16 TikTok ads with sound for DTC and e-commerce brands, from creator-style hooks to product scenes and text-led cuts. A creative director reviews every asset before it ships.
- 02
Are AI-generated ads allowed on TikTok?
Yes: TikTok's ad policy allows AI-generated content when it is disclosed with its AI-generated content label or a clear disclaimer, and rejects or restricts AI content that is not disclosed.
AI labels on ads in 2026, platform by platform - 03
Who sets TikTok's AI label on our ads?
For a standard in-feed ad, whoever launches it sets "This ad contains AI-generated content" by hand in Ads Manager. Each file's usage note lists what in it is AI-generated, and we agree the AI label per platform and market before delivery.
- 04
Will the ads feel native to TikTok?
We write for the feed: the promise is on screen in the opening seconds, and the format can be a creator-style hook, an unboxing, a text-led or an animated cut. TikTok requires audio in ads, so TikTok files are built with sound and captions.
- 05
Should we use AI or real creators?
Use real creators when the ad depends on a real person's experience, and studio-made scenes when you need many product angles tested quickly. We can cut your creator footage into the batches, and our synthetic presenters never pose as customers.
- 06
Why not just use TikTok Symphony?
Symphony is a tool your team operates inside TikTok's ad tools. AI Vidia is a studio that writes the concepts, produces the files and has a creative director review each one before delivery.
- 07
How many TikTok ads do we get?
The Performance Retainer delivers 40 videos a month, roughly 8 to 13 concepts, with the first batch for review on day 3 and a new batch every week.
- 08
Who reviews scripts in other languages?
We review English and Danish in-house. Ads in other languages need a native reviewer on your side.
- 09
How do we start?
The EUR 2,000 Control Test puts 10 variants against your current best ad for 14 days in your account, measured on one metric agreed up front.
TikTok is a trademark of its owner. AI Vidia is an independent studio and is not affiliated with, endorsed by or a partner of TikTok.
Related
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- Andy Okay case study
- Control Test
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- How production works
- Seven TikTok openings to test
- Creative is the new targeting
- A quality checklist for AI ads
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Studio demo · fictional brand
By application