For DTC pet food, treat, supplement and care brands
Pet creative that stops the scroll for the humans who buy.
Fits fresh and dry food brands, treats, supplements, litter, insurance and pet-care DTC brands scaling on Meta and TikTok.
Dog treat UGC, fresh-food diagrams, supplement splits and litter reviews. The pet aisle is the most UGC-native shelf in DTC, and it burns creative faster than any other. We keep the feed fed.
- Pets, owners and products in every scene you cannot schedule
- Breed and life-stage variants from one locked system
- Weekly hook matrices built around real pet-parent objections
Keep the feed fed · 1:13
The pet ads in the film are AI Vidia spec work for fictional brands. English voice-over, captions on screen.
Read the transcript
The film has an English voice-over and captions on screen. Each scene shows what is said and what is shown.
0:00
Voice-over: You can't schedule a dog to look at the treat bag on cue. So most pet brands shoot once, then run the same happy retriever for months, until pet parents stop seeing it.
On screen: A phone screen films a golden retriever being offered a treat. The take counter climbs and a tag reads "looked away". The same retriever ad then repeats in a grid of six, tagged "Same ad · month" with the month counting up, and a stamp reads "Scrolled past."
0:10
Voice-over: And the pet aisle burns creative fast. You need puppy and senior, small breed and large, cat and dog, plus hooks for picky eaters, food switches and subscriptions. That's dozens of new ads a month.
On screen: A card titled "The pet catalog math" lists the options: life stage (puppy, adult, senior), size (small, large), pet (cat, dog) and hook (picky eater, food switch, subscription). The sum "3 × 2 × 2 × 3 = 36 combinations to cover, every month" appears, and a grid of 36 pet ads fills in.
0:24
Voice-over: AI Vidia builds one locked style system from your packaging, palette, and hero shots. Then pets, owners, and products show up in every scene you could never schedule. On brand, and only with the claims your team approved.
On screen: A card called "Style system" fills with packaging, palette and hero shots, then locks. Six pet ads for fictional brands (Bowlfolk, Little Meadow, Chatter & Co.) appear below it, with a chip reading "Only your approved claims".
0:39
Voice-over: Treat bag reactions. Fresh food diagrams. Comparison cards. The same bowl scene with three different dogs.
On screen: Four examples in turn: a dog reacting to a treat bag, a serving diagram, a comparison card, and one bowl scene shown with three breeds. A footnote reads "Pet ads shown: AI Vidia spec work for fictional brands".
0:46
Voice-over: Tested as weekly matrices, delivered in 9:16, ready for Meta and TikTok.
On screen: A four-week grid of pet ads with a 9:16 label.
0:52
Voice-over: It's the same engine behind 50 fresh ads a week for Andy Okay, and 142 ads in 11 weeks for IndianBites, with 2.4x return on ad spend on the winning cohorts.
On screen: Two case-study cards. Andy Okay, an art brand including pet prints: 50 fresh ads a week, 1,000+ shipped to date. IndianBites, an Indian restaurant in Copenhagen: 142 ads in 11 weeks, 2.4x ROAS on winning cohorts.
1:04
Voice-over: Keep the feed fed. Start with a Pilot Sprint: 18 videos in 14 days, built on your catalog. ai-vidia.com.
On screen: A wall of pet ads behind the line "Keep the feed fed.", then a card: Pilot Sprint, 18 on-brand videos in 14 days, built on your catalog, with chips "EUR 4,900 one-time", "9:16" and "Winners report". The AI Vidia logo and ai-vidia.com close the film.
Representative work
· built for live ad accounts
How we help
What we move for your team.
- 01
Pet UGC without the shoot
A retriever hearing the treat bag. A senior beagle back on his walk. Pet moments are unschedulable in a studio; an AI production stack ships them weekly, on brand, in 9:16.
- 02
Benefit diagrams that sell the bowl
Fresh-food callouts, ingredient stories, vet-formulated claims laid out clean. The formats that dominate pet Meta accounts, produced as variant matrices instead of one-off design projects.
- 03
Breed and life-stage variants
Puppy, adult, senior; small breed, large breed; cat and dog. One locked style system generates the variant coverage a pet catalog actually needs, without reshooting anything.
- 04
Review and objection formats
Picky eaters, smell, transitions, subscriptions. We build hooks around the objections pet parents actually type into reviews, and test them weekly.
The AI Vidia services behind this work:
FAQ
Questions buyers in this vertical always ask.
- 01
Can AI really generate believable pets?
Yes, and it is one of the strongest AI creative categories: pets do not have likeness rights, uncanny-valley risk is far lower than with humans, and scenes that would take a trainer, a studio day and luck happen on schedule.
- 02
Do you work with fresh food and supplement claims?
We work from your approved claim language and hold every asset to it. No generated health claims, no invented vet endorsements; benefit framing stays inside what your team has cleared.
- 03
Can you match our existing brand and packaging?
Yes. We build a locked style system from your packaging, palette and hero imagery, then every variant, from UGC statics to diagrams, holds that system automatically.
- 04
What formats work best for pet brands right now?
UGC-style statics and short video hooks carry most pet accounts: treat reactions, before-and-after energy, review cards and fresh-food diagrams, tested as weekly matrices rather than single heroes.
- 05
What does it cost?
Four published prices, the same for every service. The entry point is the Control Test: EUR 2,000 one-time for 10 variants run against your current best ad, in your own account, for 14 days, judged on one metric we agree up front. The Pilot Sprint is EUR 4,900 one-time for 18 videos in 14 days. The Performance Retainer is EUR 8,500 a month for 40 videos, and the Brand System is EUR 18,000 a month for 90. All of it assumes you already run paid social. The full breakdown is on the pricing page.
Other verticals we ship for
Not your vertical? See the other verticals.
By application
Stuck on what to test next? Send us the problem.
Tell us the product, your spend and what isn't working: a winner that's tiring, CPA creeping up, no new angles left. If your brand fits, one concept built around your product arrives within 48 hours. If it doesn't, we say so.
Already spending EUR 50,000+ a month? Start on the Performance Retainer.
- 01You tell us the brand and the problem
- 02We decide if it's a fit
- 03If it is, one concept lands in 48 hours
Named clients: IndianBites, 2.4× ROAS on winning test cohorts · Singh Law, 19% lower cost per lead · Sorvan Design, customer base up 93% YoY