A useful prompt describes a specific scene, an accurate product and an action that can be assessed. For AI UGC-style work, also make clear that the presentation is not an invented customer experience.
Turn the brief into one scene at a time
Start with product, person, action and camera. Then describe lighting, pace and sound. This helps the producer distinguish essential requirements from atmosphere.
“Make a viral premium ad” says little about the actual assignment. Describe what must be visible, what the person does and what viewers should understand. Avoid squeezing several locations and actions into a short scene without an editing plan.
Assign each reference a role
One image might establish product identity while another establishes lighting. State the difference. A style reference containing another item should not define your product's shape or label.
Use material only when the intended use has been clarified. A real person's image or voice needs a specific usage decision. Check how the chosen version supports the product and person references required.
A hypothetical prompt draft
An adult presenter sits at a simple kitchen table. The approved drinking bottle stands in front of them with its label facing the camera. The presenter calmly points to the bottle and explains its confirmed size. Keep the camera steady in a vertical composition. Use soft daylight. Preserve the product's shape, colour and label throughout. Do not invent a story about personal use.Example prompt written by AI Vidia
This is a plain-language scene draft, not special syntax or a guaranteed recipe. Add the actual product facts and references. The producer should adapt settings or scene structure to the access being used.
The simple action makes it easier to assess the product and presentation. Once that works, test more demanding movement or a different camera approach.