Must all text be generated inside the image?

No. Editable layout text can simplify prices, localisation and corrections.

How should we test Danish characters?

Use the actual ad wording, including æ, ø and å, and inspect the final export at viewing size.

All insights

Image model comparisonsJuly 28, 20263 min read4 sections

Ideogram vs Flux: check the text in ad images (2026)

Test prices, Danish characters and packaging text in Ideogram and Flux, separating editable ad copy from product facts.

Kevin Dosanjh

Co-founder / CMO, AI Vidia · Updated October 25, 2026

Editorial flat lay of four printed ad cards on a warm off-white Nordic studio surface, each showing a bold price block, an offer badge, a multi-language label, and copy printed on product packaging

On this page4 sections

01Who makes the models
02Separate three text tasks
03Include a price revision
04Build a typography test that makes errors visible

Ad typography must be legible and accurate. Comparing Ideogram and Flux requires more than attractive headlines: prices, names and conditions need exact rendering. This is a test method, not a claim of error-free model performance.

Who makes the models

Ideogram is built by Ideogram, Inc. and Flux by Black Forest Labs (BFL). Both makers now offer newer versions than Ideogram 3.0 and FLUX.2, and access and licence differ by version, so a typography test only compares like with like when you name the exact model. The table lists what each maker's own pages said on 25 October 2026.

Ideogram and Flux: maker, status, access and licence on 25 October 2026
Model	Maker	Status	Access and licence
Ideogram 3.0	Ideogram, Inc.	Launched 26 March 2025; still offered	Ideogram app and API. Commercial use depends on Ideogram's terms of service. Weights: not published
Ideogram 4.0	Ideogram, Inc.	Open-weight model, released 3 June 2026	App and API. The free weights are for non-commercial use; running them commercially on your own servers needs a paid Ideogram licence
Ideogram 4.5	Ideogram, Inc.	Ideogram's flagship model; release date not published	App, MCP and API. Commercial use depends on Ideogram's terms of service. Weights: not published
FLUX.2	Black Forest Labs	Released 25 November 2025; current variants [max], [pro], [flex], [dev] and [klein]. BFL describes [flex] as specialised for typography	BFL API and Playground. Weights: [dev] under the FLUX Non-Commercial License (commercial licence sold separately), [klein] 4B under Apache 2.0
FLUX 3 Image	Black Forest Labs	Part of FLUX 3, announced 23 July 2026	BFL API and Playground. Commercial weights licence for your own servers on request

These are the makers' own statements, not an AI Vidia test result. Licence terms change, so read the current terms for the access you use before an image goes into a paid ad.

Versions change quickly. If you compare Ideogram 3.0 with FLUX.2, run the same test on the newer versions in the table as well and record which version produced each export.

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Separate three text tasks

Headlines can often be added as editable overlays. Packaging text belongs to product identity. Offer conditions need genuinely readable placement and sizing. Assess these separately.

Test Danish characters, a product name and a locally formatted price. Check every character, including background copy. Apparent legibility can conceal wrong currency or names. Consider a second reviewer.

Include a price revision

Change the price while preserving product and layout. Measure effort and errors. If minor text changes require regenerating everything, separate typography may better suit changing offers.

Save approved wording as text as well as pixels. Record model version and finishing work. The most attractive starting image may not provide the easiest maintainable ad.

Build a typography test that makes errors visible

Use actual Danish wording, an agreed price format and a short condition. Compare a plain background with a textured scene to separate character errors from contrast issues.

Check against approved text instead of reading what you expect, with a second review of critical fields in the final export.

Change price and headline length, recording effects on logo, packaging and spacing. Full-image regeneration may suit frequent offers less well than separate text fields.

Decide which text can be generated and retain editable originals for later language versions.

If your designer needs to keep editing the file, our comparison of Recraft and Ideogram also covers export to editable SVG vectors.

If you would rather brief finished ads than run the models yourself, AI Vidia's AI image ads service starts from your product photos and a signed product fact sheet and delivers finished 9:16 image ads.

Frequently asked questions

01Must all text be generated inside the image?: No. Editable layout text can simplify prices, localisation and corrections.
02How should we test Danish characters?: Use the actual ad wording, including æ, ø and å, and inspect the final export at viewing size.

Sources

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