Studio sample, fictional brand

AI Vidia · Creative examples

It's Not You, It's TOLKA, an AI singing ad, scene by scene.

  • 9:16
  • 0:28
  • Sung in English
  • Lyrics on screen

On ai-vidia.com since

A 28-second 9:16 singing ad AI Vidia made as a sample for TOLKA, a fictional monthly dog toy box. A terrier sings a power ballad to break up with his old plush duck, because this month's box just landed on the doormat. The brand and story are fictional, and the film is AI-generated.

The lyrics and melody are original, written for this sample, and every singing voice is AI-made, not a real singer.

What we started from

  • A fictional monthly dog toy box, TOLKA: a kraft box with a rope toy, a plush carrot and a ball.
  • A premise: this month's box arrives, so a dog breaks up with his old toy.

What we made from it

  • Original lyrics sung as a power ballad, one AI-generated terrier lip-synced in four sung shots, a plush duck, a hallway and a rainy living room.
  • The lyrics on screen line by line, and an end card with the box.
Read the transcript

The film is sung in English, with its lyrics burned into the picture as captions. Each scene gives what is sung, word for word, and what is shown.

  1. 0:00

    Sung: Squeaky... we need to talk.

    On screen: Close-up: a scruffy terrier on a rain-lit sofa holds his faded blue plush duck and sings to it. The lyric runs on screen, and "Studio sample · AI-made · fictional brand" stays on every frame.

  2. 0:02

    Sung: A TOLKA box just hit the floor.

    On screen: In the rainy hallway a gloved hand sets a closed TOLKA box on the doormat with a thud, and the front door shuts on the street light.

  3. 0:06

    Sung: You were there through every storm,

    On screen: Back on the sofa, one paw on the duck, he sings the line to it; rain runs down the window, and lightning flashes on "storm".

  4. 0:09

    Sung: but I can't love you anymore.

    On screen: Closer on his face, his paw still on the duck, he sings the line to it.

  5. 0:12

    Sung: It's not you... it's TOLKA!

    On screen: The key change, in one continuous shot: his head is down in the teal tissue of the open box, beside a plush carrot and a yellow ball, and he comes up with the red-and-white rope toy.

  6. 0:16

    Sung: New toys, every month!

    On screen: By the radiator the duck lies on top of the basket of old toys, and the terrier nudges it once with his nose.

  7. 0:18

    Sung: TOL-KAAAA!

    On screen: On the sofa beside the open box he throws his head back and belts the note, and the music stops dead. The duck sits alone in the basket and squeaks once. End card: "TOLKA", "The monthly dog toy box." and "(Squeaky is doing fine.)"